Citing a new search strategy of “promoting choice and innovation”, Firefox’ parent company Mozilla has announced a strategic partnership that will see Yahoo become the browser’s new default search engine in the United States. Google had previously been Firefox’ default search engine since 2004. When their agreement came up for renewal this year, Mozilla states they took it as an “opportunity to review our competitive strategy and explore our options.” In addition introducing a new default search engine for US users, another major change the company is making is ending its practice of having one single global search provider as […]
The post After 10 Years Firefox Abandons Google As Default Search Engine, Partners With Yahoo As US Default by @mattsouthern appeared first on Search Engine Journal.
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