Photos, once known to draw best reach and engagement for Facebook pages, are now drawing the lowest according to data from social media analytics company Socialbakers. An article from the same analytics company declared photos “king on Facebook” less than a year ago. The success of photos on Facebook is what helped lead to their decline. The algorithm has shifted towards showing fewer photos in the news feed in response to page owners trying to game their organic reach. It’s also thought that Facebook’s recent push towards video is what may have led to photos falling out of favor, but […]
The post Photos Now Draw The Lowest Organic Reach On Facebook [STUDY] by @mattsouthern appeared first on Search Engine Journal.
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