Saturday, February 14, 2015

6 Steps to Make Email Marketing Your Valentine This Year by @psd2html

It seems like we were just planning our Thanksgiving and Christmas campaigns and – no time to catch your breath – here comes Valentine’s Day. It’s tough to be a marketer, isn’t it? But as in most online marketing aspects, planning and consistency is the key! What do Valentine’s Day and email marketing have in common? They both offer unique business opportunities to increase customer engagement and sales through creative marketing. Here are the must-haves when it comes to your “pre-flight” checklist to ensure high open rates and lots of love from your customers. 1. Brand Consistency is the Key Remember, your newsletters and […]

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