Saturday, January 31, 2015

Google Improves Crawling and Indexing of Location-Adaptive Pages by @mattsouthern

Pages can be designed to adapt to a user’s specific location, showing different content to users in different parts of the world. While these types of pages are great for searchers in different countries, they presente crawling changes for Google. Since Googlebot uses US IP addresses, it may not be indexing all content on location-adaptive pages. To combat this challenge Google has introduced improvements to Googlebot that will give it the ability to detect when its crawling location-adaptive pages. These improvements include geo-distributed crawling, and language-dependent crawling. With geo-distributed crawling, Googlebot would start crawling a page using IP addresses that […]

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